Communication Guidelines
The Analyzer Personality
Remember the following communication guidelines when dealing with the Analyzer personality:
- Slow your pace; listen intently.
- Be accurate. Don't approximate or round off numbers.
- Do your homework. Be prepared to give every detail about your products or services.
- Set the stage for trust using data.
- Explore their interests (the latest technologies, etc.).
- Support each feature/benefit statements with logic and rationale.
- Never say or imply, "Hurry up!"
- Summarize your presentation carefully.
- Detail how you'll follow through.
- Don't ever say, "I know you'll like this."
- Avoid hyperbole and animated presentations.
- Allow time for decisions.
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