Why T.E.A.M. Dynamics?

The T.E.A.M. Dynamics Course is a unique approach for teaching personality-based communication skills. Although there are many courses available in personality profiling, the T.E.A.M. Dynamics Course stands out because of its emphasis on the chemistry, or dynamic, that is created when your personality interacts with that of a client or co-worker. The T.E.A.M. Dynamics philosophy is designed to help you move from a "me-centered" to a "we-centered" approach in dealing with clients and colleagues.

Understanding the inherent strengths and challenges in our own personality makes moving from "me" to "we" an easier transition. We must gain a clear understanding of how our personality impacts, and is perceived by, others. We must also learn to recognize the type of personality we are attempting to communicate with so that we are not unwittingly arousing negative emotional reactions and shutting down the communication process.

The intention of this course is to enable you to begin communicating at the level of core personality. Many advisers simply communicate at the superficial level of product features and benefits with a one-size-fits-all mentality. This approach creates a weak psychological footing upon which to build client trust. As the following illustrations show, your communication can move from superficial to profound by addressing clients' motives for investing and addressing their core personalities—the foundation from which all their decisions and reactions are based.

An awareness of our own personality's impact and a greater concern for the comfort level of our clients is the basis for success in communication. By meeting these two objectives, you will minimize miscommunication, misunderstanding and negative interactions with clients, which will serve as a basis for strengthened trust and improved relationships. This course has proven to be a foundational communication skill for managing client expectations, reactions and behaviors.

Moving from "me" to "we" means putting our clients first—by first understanding each client and ourselves.

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Ohio National is not affiliated with, nor does it endorse or sponsor, any particular prospecting, marketing or selling system.

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