Take time out each week to think through who your most suitable markets are, what messages you should be delivering to those markets, what the best means of delivering those messages are for you, and what you must do to consistently deliver those messages to your markets.
One of my best consulting clients is culling his financial planning clients from those who have merely bought products over the years and do not actively seek his financial advice. By paring his client list, he is fine-tuning his clientele. He gets more from less that way.
