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Now that we've described what an annuity is, the different annuity types and options, and how annuities are taxed, it is time to turn our attention to identifying the markets for annuities.

Significant medical and scientific breakthroughs beginning in the 1940s have allowed the Baby Boom generation to be the first Americans to take responsibility for being healthy, not just avoiding disease; to be fit, in shape, and to live longer – in effect, taking charge of their lives in ways earlier generations could never imagine. It has been estimated that a typical 65-year old man and woman can expect to live to age 81 and 85 respectively; and roughly a fifth of 65-year-old men and one-third of 65-year-old women will live to age 90 or beyond.


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