CD ROM Prospecting is also an effective method of gaining qualified prospects for the business market. This method helps you supplement other methods such as mailing brochures and telephoning for scheduling meetings that produce fewer results and quickly frustrate advisers. You can now use the latest technology to educate and pre-sell a prospect. You can also dramatically reduce the rejection that is inherent in asking a prospect for a scheduled meeting.
As with any prospecting method, a focused strategy is critical and activity is the key.
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Ohio National is not affiliated with, nor does it endorse or sponsor, any particular prospecting, marketing or selling system.
