Using the Weekly Activity Report effectively is important in managing your activity. Analyzing your activity is directly related to your ultimate sales success. There is a direct correlation between low activity and low production. Consider the following statistics:

Activity Analysis Average Hours per Day Low Production
Sales Activity Administrative/Case Prep/Plan On-Profile Prospecting Study/Self-Improvement Misc. Total Working Hours	2.50 5.00 0.25 0.50 2.40 10.65
Better Production
Sales Activity Administrative/Case Prep/Plan Prospecting Study/Self-Improvement Misc. Total Working Hours	4.50 3.00 0.75 0.75 0.30 9.30

Low production is defined at less than $36,000 NAFYC per year. Better production is defined at more than $36,000 NAFYC.

It's interesting to note that our "working smarter" concept is borne out by these numbers. High production actually spent fewer total hours than low production. However, the amount of time spent on activities specifically related to sales was higher.

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Ohio National is not affiliated with, nor does it endorse or sponsor, any particular prospecting, marketing or selling system.

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