Telephone Tips Checklist
- Get organized. Before calling, make sure you know who you're going to call, and what you're going to say. Schedule your telephone time each day as you would a scheduled meeting. Remember — "marketing in the mornings, selling in the afternoons."
- Obey the law of large numbers. Each call gets you closer to a scheduled meeting. So, make a consistently high number of calls each week. The more you make, the more scheduled meetings you'll set up.
- Your goal should be scheduled meetings, not telephone calls. Results, not activity, are the true measurement of success. Set three scheduled meetings per day, five days a week and watch your production soar!
- Don't hang up. Hold the phone and keep dialing. Even better, stand up when calling, and use a headset.
- Don't let the phone ring more than five times. The prospect is not available, or can't answer the phone.
- If you get an answering machine, or voice mail, leave a message! Introduce yourself and leave your number, but say you'll try again. You'll have broken the ice, and your prospect will remember you when you call back.
- Smile and be friendly. You can "hear" a smile over the phone! People like doing business with people they like, and who like them!
- Be loose; be natural. Use your normal voice, but speak more slowly than usual. Don't stiffen up. Use informal language and lots of contractions.
- Ask if the prospect has time to speak with you. Simple courtesy goes a long way with someone you don't know.
- If you're calling during the evening, get a daytime number, and ask if you can reach your prospect at work the next time you call.
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