Elsewhere in this unit, you will see how Ohio National has grown and prospered in large part because its people had the know-how to meet today's needs and plan for those of tomorrow. There is no magic formula or quick-fix for that kind of professionalism. It comes from knowledge — and knowledge starts with the commitment to learn — to train. There will be requirements that the company will make. In addition, the states in which you do business have licensing requirements and may require continuing education.

However, satisfying state licensing and state continuing education requirements is only the beginning. Any successful agent must have the drive and determination to stretch and set his or her goals for challenging growth. In the insurance business, that means production goals and professional designations. Industry organizations offer you educational opportunities through formal course instruction, as well as through informal exchanges with other advisers. Professional designations not only enhance your position with your colleagues, but they also keep you abreast of the latest trends and developments in the industry, so you can better serve your clients. You must keep pace with the changing world of insurance and financial services. If you stand still, your skill, your ability and your success will suffer.

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